About me. My life journey threw me on a peculiar career path. It seems straight forward at first, but looking deeper you’ll see a medley of freestyle elements that shaped my DNA. Having specialized in Advertising/copywriting, my stretch into design didn’t come as a surprise to many who knew me. Moving to a new life in the early 2000s where my wit had no translation, I plunged into developing my eye, something that came easy thanks to the fine arts school who claimed they make creative directors. And yes they do. What I bring is my view of the big picture and my addiction to create the one concept that absolutely fits. Once this ecstasy has been attained, it kicks in my urge for perfection. Having crossed path with inspirational mentors, I feel driven to inspire new creative talent and also spread motivation for wellness, creativity and effective productivity. My experience is outlined in my CV, my work will captivate you. But to quell your anticipation, for every one of these elements in my portfolio, I have a thousand words.